Episode Transcript
[00:00:00] Speaker A: Foreign.
[00:00:21] Speaker B: Hey, welcome to Tailgate Beers. Hey, it is day one of tailgating tall boys here in Clinton, Iowa, and we're hanging out here in the hospital mentality area and we've got the CEO of Nothing Fancy here with us, Jackson Grove. Jackson, thanks for joining.
[00:00:35] Speaker A: Yeah, man, thanks for having me. It's a beautiful day out here. We got all the people just ready for live music. I can't wait myself. Like, I've been waiting for this festival. I was like this whole past month, like, God, I can't wait for June to come around because back to back weekends too, right? Yep. It's gonna be a good time.
[00:00:57] Speaker B: You staying in between or are you going somewhere else?
[00:00:59] Speaker A: Yeah, my girlfriend, she actually lives.
Her family's from St. Louis, so we're gonna go stay at her parents and then drive up to Bloomington. It's not that far.
[00:01:08] Speaker B: Absolutely.
[00:01:08] Speaker A: Yeah. Makes sense.
[00:01:09] Speaker B: So. So nothing fancy. Let's start with like the brand itself. I mean, I say the term a lot and I catch myself saying it and I'm sure that's probably where, you know, kind of derived from, but. But where does it come from for you?
[00:01:21] Speaker A: For me, it just like me and my buddies and a couple of my cousins, we like, we were, when we were hanging out a lot, when we were into college and high school, we always wanted to do something, create something that was.
Could impact others or, you know, just like share our creativity somehow. And you know, it was. Came from like doing stupid stuff around the farm, you know, drinking beer Friday nights, just me and the buddies hanging out.
Like that's where it came from. And you know, when I was. It came a time where it was just a hobby for me and then it slowly just turned into a business.
But, you know, it's crazy how, you know, your passion can just turn into a business. But you know, you see the opportunity and you want to take advantage of it.
[00:02:14] Speaker C: What point, what point was it like, man, I think I'm going to completely go all in. Quit my job or.
[00:02:20] Speaker A: When I was graduating college, I was like, almost done. My fourth year, I went to community college. And then my, My next two years I had. I obviously went to a different school to get my bachelor's. And I was so over school at that point and I was just, I was like, man, I can. I. I couldn't wait for the summertime because I could put the books away and just focus on nothing fancy. And it, it was like my last semester of college and I was wrapping up like my senior project and honestly, I got.
I got laid off from a job because it was Covid.
The people I was doing marketing didn't need me anymore. So that whole last semester was, like, the first time where I didn't actually have a job for the first time in my. You know, between getting a job in high school and.
And then. So I was, like. Took the opportunity to focus on school and the business, and, you know, it worked out. I had, like, a drop of hats that fall, and I just remember being in college and, like, having that drop, and we did so well, and I was, like, packing hats from. For, like, five hours. I just couldn't believe that I was, like, that successful. And I.
I didn't. I had a job opportunity fall through that summer as well for, like, the next year, and I was like, you know what? Screw it. I'm just gonna, like, do this until, you know, I'm making good money doing it. And it just happened to. It just felt. Fell into place like that. So I'm very lucky, very fortunate that, you know, that's how it went. You know, everything happens for a reason.
At the time, I was bummed out that that job that I had lined up for, like, next year was, you know, gone. But, you know, everything happens for a reason. So I think a lot of people had similar stories during COVID where businesses, like, ideas came to, you know, for fruition. Yeah. So, yeah, that's how it happened. It was.
I wish I could go back to those days sometimes and just, like, slow down and be like, just. Because now it's. Like, now it's really, like, a business. And, you know, those days are, like, the most precious times that you can't. You don't realize. I mean, even right now, I mean, I was like, before I came out here, I'm like, I just need to slow down and enjoy my time, because next thing you know, it's gonna be 10 years later, and you'll be wishing that you could have these times back again.
[00:04:54] Speaker B: So Surfside's got real vodka, real iced tea, and real lemonade. You know what's not real? That excuse you gave to skip the tailgate, grab a Surfside, and redeem yourself, champ.
Now back to your regular programming.
You know, you see. I mean, you see it on. On award shows or just things around Nashville or the country music industry as a whole. You know, people are wearing nothing fancy, and you see your hats all over the place. I mean, if you could go back, kind of going along with what you were saying, if you could go back to, you know, the beginning, you know, what. What worked as far as getting your hats in the. The right people's hands, is it, you know, unfortunately, eating a lot of the. The.
[00:05:36] Speaker A: The.
[00:05:36] Speaker B: The cost of those hats to be able to get those.
[00:05:38] Speaker A: Those things out to people 100%. I was sending free hats to a lot of people, and whether it worked or not, it was, like, a risk. And the cost I was, like, willing to take because that was the only way that it was. You know, I saw opportunity within country music.
Just. I saw another company that, like. And I'll be honest, like, I saw another company that was doing very well, like, using, like, the country music scene and, like, collaborating with artists. It was Blue Otter. And I. I saw that, and I was like, man, like, that is so cool. I want to do something like that with an artist. And I. You know, I was reaching out to artists at the time. It was like, 2019. And, you know, one of those artists I happened to reach out to through social media was hardy. And, you know, he replied and, you know, told. Told me to send him some hats, and, you know, he started wearing them, and then I started sending more hats to him, and then he was like, hey, man, I'm going to concert. You know, we should come link up, meet each other. And, you know, now we have this awesome collaboration that we're about to come out with. And probably was it 14 days or so, June 16th. So, yeah, yeah, by the time this podcast comes out, yeah, it'll be out.
[00:06:54] Speaker C: And he's. And he's playing festival next weekend. Yeah, and he's got one. I mean, one of his hats is in the Country Music hall of Fame.
[00:07:03] Speaker A: Yeah, it's nothing fancy hats. It's so insane. And, like, I think.
I don't really realize how big.
How, like, how big that is until, like, other people that, you know, family or friends, whether they go to Nashville and be like, I saw your hat in the Country Music hall of Fame. And, like, it, like, hits me. I'm like, oh, my God. Like, you know, and then I went there for myself. And this is a funny story. I went. Never been to the Country Music hall of Fame, and I've been to Nashville a handful of times.
The one time I went in there, they were, like, redoing that whole wall. So I never got to saw it. I see it. And, yes, I have to go back and check that out.
But, yeah, man, stuff like that, him wearing it on tv, you know, it's just like, it's the coolest thing ever.
[00:07:52] Speaker C: I mean, the list of artists that even on the festival, I mean, Sadie Bass hasn't ever been on the festival, but, I mean, she wears it religiously. Hardy. I don't think it ever leaves his head.
Lily Rose, I think, sleeps in hers. Yeah, Josh Ross pretty much lives in his hats, and he's on the festival. Lily will be here this weekend. Who. Who else is another one that. I mean, there's so many. There's, like, you just see him everywhere. And then what's cool for us to be in this partnership is now, like, Josh Ross drops his tour poster, and it's a nothing fancy tailgate and tall boys hat that's on it. And, you know, you're starting to see even the tailgate and tall boys ones.
[00:08:35] Speaker A: Yeah, it's awesome how, like, our collaboration, it, like, just works hand in hand with the artists. We're all working with, like, the same artists. And, yeah, honestly, I. For the most part, every artist that wears my stuff, I do have a relationship with.
And, you know, it's hard to keep up with everybody nowadays. And even for them, it's, you know, I'm sure it's very hard, but, man, I mean, most of them all have my number, can text me whenever they need stuff. Like. And, you know, I love working with people that I love working with, just good people in general. Like, you know, people that want to help you out so you be successful. Like, yeah, I'll. I'll do the same for those people.
But, yeah, man, it's. It's a blessing to be able to work with such great people like you guys and all the artists that we also work together with.
[00:09:25] Speaker B: So you have several different collaborations, too, with. With other companies.
All three of us are wearing, you know, tailgate, tall boys, collaboration ones.
[00:09:32] Speaker A: And.
[00:09:33] Speaker B: And like you said, you got the Hardy ones. What other collaborations you got out there.
[00:09:38] Speaker A: To be honest with you? Well, last year, we. We don't. We haven't really done many besides you guys. And then we.
[00:09:44] Speaker C: It was said collaborations, it was either the Hardy collection.
[00:09:47] Speaker A: Yeah.
[00:09:47] Speaker C: Or Tailgate and Tall Boys.
[00:09:48] Speaker A: Yeah, I. I would love to do a lot more collaborations. It's just like, you know, there's a lot of a time frame. Within a year, it's like, you got to plan for, like, your own stuff, and then, you know, there's only 12 months within a year. And then, so it's. You know, there's a lot of good companies that I've been in touch with that I would love to do collaboration with. Yeah, and we probably will eventually, but for right now, it's just been you guys and, you know, Hardy Coming up. So, and last year we did our, our friends over at rcr, Richard Ch Children's Racing and Team Dylan Management. We did, they own the Carolina Cowboys. And I'm good buddies with all those people over there, Austin Craven. And we did a, we did a small collaboration with the Carolina Cowboys. It was so cool. And, and even with some of the NASCAR drivers that, you know, they work with, it's, they all wear my stuff. So I love how like our brand is so associated with country music and I would like to be in that sports, that sports area with nascar. And you know, even Aaron Plessinger, he's, he's a motocross rider. He's on Red Bull KTM and he was just on the Dale Jr podcast wearing like one of our T shirts.
[00:11:02] Speaker B: Yeah.
[00:11:03] Speaker A: And so like, I love, I love motocross. Like, I want to be in like that whole action motorsports scene. I think it'd be good for us. And you know, something I like to see for myself as well, because with.
[00:11:15] Speaker C: All of them, I mean, you get one person rocking that.
[00:11:18] Speaker A: Yeah.
[00:11:18] Speaker C: At the right time. Yeah. And all of a sudden you're like, it's selling out like crazy. Because people are like, I don't know. I mean, I do it constantly. I probably even send you ones where I see somebody wearing this hat. I'm like, where is this from? Who does this? Like, I need to find this.
[00:11:34] Speaker A: Yeah.
[00:11:34] Speaker C: Hell, now even with searching, you can even search, you know, with the, the image.
So to me, I don't have to know who. I just have to, you know, highlight what I'm trying to search for. And how do you do that?
[00:11:45] Speaker A: I don't know about that.
[00:11:46] Speaker C: You don't know how to do that?
[00:11:47] Speaker A: Dude, I got to get up with the time.
[00:11:49] Speaker C: I'll show, I'll show you after this. Literally you can click on an image right now and then search it in Google. And I'm talking even just a zone.
[00:11:56] Speaker A: Really.
[00:11:57] Speaker C: Yeah, just this area. So that's crazy.
[00:11:59] Speaker B: So I assume you had to in the very beginning as far as being within the creative control or creative design of, of your stuff. Now are you still doing a lot of that creative design or you have team, team members that do that for you?
[00:12:12] Speaker A: Yeah, I, I, I do. It's half and half. I, you know, I got, I got some good suppliers and you know, I don't have a full time designer, but you know, I have somebody I've been working with for a couple years and for the most part I come up with like the original ideas in my head. Like, even, like, this hat I'm wearing. I mean, me and Austin kind of, you know, talked about it, like, over a phone call. And, like, what I kind of do is just think about the hat, like, image it in my head and be like, put it together, and then let the professionals take it from there. So that's how I've always done my stuff. And I think that's been a key piece to why I've been successful, is because I can. I can come up with these ideas and kind of, like, piece them together, you know, to make them a professional designer, like, get what I'm looking for, and then they can finish it and, you know, we can send it, sample it, prototype, and then, you know, get it made. So there's tons of hats that I've left in archive, and, you know, it's really just about our market and how many. The trends, probably how many SKUs we can have. I mean, we're not in retail yet, so it's hard to carry a bunch of SKUs. And we're starting to get into retail right now. We got a good supplier that I'm super excited to work with. They just.
We just started working with them this year. They're called Palmetto Moon.
They're pretty big on the Southeast, and I'm. I'm excited. It's going to really expand our business. You're going to see our product a lot more out, just.
[00:13:43] Speaker B: Yeah.
[00:13:44] Speaker A: In stores. So. Yeah.
[00:13:48] Speaker C: On what level next week are you going to be compared to last year at Tailgate and Tall Boys Bloomington?
Because you were. You were on one last year at one point. I mean, you were high on life. You were loving.
[00:14:02] Speaker A: Yeah.
[00:14:02] Speaker C: You were loving that festival.
[00:14:04] Speaker A: Yeah, I can't wait. I mean, this one, too. Because I didn't come to this one last year, but I came to Bloomington the following weekend. So this one is just as exciting as the one I went to in Bloomington last year. But I can't wait for Bloomington. I can't wait. Like, it's just like.
I remember even though that one day got rained out, it was like the coolest experience because everybody was just like, what do we do? Everybody's like, let's just go drink beer. Like, everybody's, like, riding their golf cart and I took videos of it. I'm like, dude, this is like, did you.
[00:14:38] Speaker C: Did you go out into town at all? Yeah, because, dude, the bars were nut.
[00:14:42] Speaker A: Yeah, it was a butt.
[00:14:44] Speaker C: The bars got killed.
[00:14:46] Speaker A: Yeah.
[00:14:46] Speaker C: They were not expecting that many people to just flood their bars. And it was. It. It did Suck for us. But it was a. It was a great time.
[00:14:54] Speaker A: Yeah, it was a great. I mean, even with that one night, I mean, I still think that it was.
It was a really. We did really good as, you know, a company. And I mean, everybody.
It's so cool, our collaboration. Everybody here, like, the people working the festival, everybody's wearing nothing fancy hat. It's just so cool to see with my own eyes, you know?
[00:15:18] Speaker C: So Josh Ross just text back, what's up? I asked if he was. If he was ready for next week, see if he'll pick up. We had a FaceTime earlier.
[00:15:31] Speaker B: Yeah, we tried.
[00:15:32] Speaker C: We tried a FaceTime. That didn't work.
[00:15:34] Speaker A: I'd like to hear, like, I know I still. I was thinking about it last week. I'm like, I never talked to you.
[00:15:41] Speaker C: And we're gonna get ghosted twice on your podcast.
[00:15:44] Speaker A: I never talked to you and you and Wayne about, like, about how you guys started.
Like, you know, I don't know, like. Like the whole background and everything. But I remember when you first called me and you were telling me about tailgate and tall Boys. I'm like, you know, I get some. I get a lot of calls. And like, back then I was like, who the hell is this calling me right now? I'm like, are you guys for real?
[00:16:08] Speaker C: Like, jabroni.
[00:16:10] Speaker A: So.
[00:16:11] Speaker C: So the story. A quick recap. So. And now I'm. It's actually gone back this way.
So. I have always grown up in manufacturing. That's my background, you know, robotics, automation, machining, all that stuff.
But I love.
Naturally, I love the. I love brands, I love concerts, I love music. And then Wayne, you know, tailgate and Tall boys ran into some financial problems, and Wayne put together this whole team and investors and took it over.
And I was always, you know, I was doing the website. Never built a website, did that stuff and just would always work, and then on the side would just help out. Well, then.
So then I left. My corporate job was like, I'm gonna go all in on this festival deal and just see if we can get this to a, you know, level. We're at that point, we're gonna do five festivals and kind of see where this thing goes. Had good investors and people behind it. And literally the first thing. Well, I quit my job. And then the first thing we did is we went snowmobiling. So I was like, well, this is fun.
Up in Wisconsin, we go every year, like on a guys trip. You should 100% go with us sometimes.
[00:17:29] Speaker A: Yeah, I love it.
[00:17:29] Speaker C: All we do is Hit hole in the wall bars. And anyways, so then when I got. He's like, the first thing I want you to do is Wayne is a massive hat guy, and so am I. I mean, I have thousands of hats.
Wayne was like, I want nothing fancy.
[00:17:44] Speaker A: As our hat, really.
[00:17:46] Speaker C: Like, he goes, get it done. And to me, I'm like, yep. And within a week or so, I talked on the phone. Well, I think I reached out. I think I reached out via our socials and actually tailgate. Socials are fairly powerful. And so somebody. I mean, I think you see that, you know, me just at my 300 followers on my personal. You're gonna be like, who's this guy? So reached out to you. And then, yeah, it's all kind of worked out.
[00:18:09] Speaker A: And yeah, you saw it. But be honest with you, I'll give you credit because you saw the vision of, like, what we could do together. And I didn't really see, like, I didn't. All I knew was like, I was like, just working with artists, like, that was like my main thing. And now that we have this, like, I give credit to you for, like, seeing that, like, you, like, you shared the vision with me. And I was like, but it's a part of.
[00:18:29] Speaker C: So here's the thing.
I can go get our own hats made.
[00:18:33] Speaker A: Yeah.
[00:18:34] Speaker C: And as you've seen, like, we've done with cruisins and ducks and all that, and they're fine. Okay. I can get cheaper shirts. I don't have to buy this material. I could go get all this stuff. If we're looking at the dollars of. Of that. If you're building a brand. Okay. Which we were. I want somebody to be like, this is the.
This is my favorite hat I ever wear. And with nothing fancy, we get quality. We make some money. Could I make better margins if I just got my own crappier hat? And then. Yeah, but I want people to be like, I love this hat. And it's the. The co branding and the marketing of it. Same with our shirts. I have so many people that either the hats, the shirts. I mean, you saw the guys earlier. Their hats are ragged. They wear it every day.
[00:19:20] Speaker A: It's.
[00:19:21] Speaker C: You know, the. One of the Lakeview guys, the guitar player, he literally. I have to always get him more. He never takes that camo one off. The same one as this. Where's it every show?
And so for me, I think it's.
[00:19:35] Speaker A: Hold up.
[00:19:37] Speaker C: Hi, Mr. Stam, I'm back in hospitality.
[00:19:40] Speaker A: Sorry to bother you.
[00:19:41] Speaker C: What's up?
Yeah, I can arrange that Up.
[00:19:47] Speaker A: I appreciate it. I tried to walk through, but yeah.
[00:19:50] Speaker B: Go all the way around.
[00:19:51] Speaker A: No, I got. I, I, I, I got you.
[00:19:54] Speaker C: I, I'll. I'll set it up. Hey, I got a little gi. I got a little gift bag for you too. Of some.
[00:19:58] Speaker A: This intermissions brought to you by Sur.
Yeah, and that's like the same thing with us and, like, Razor Audi. We. You know, when I come to Nashville, I'm like, I want to do a takeover with these guys because, you know, Nick and Matt, they do it right. And, you know, they. We both know, like, a lot of the same people.
[00:20:25] Speaker B: Yeah.
[00:20:26] Speaker A: And, you know, I'd only do, like, maybe a couple, like, takeovers every year in Nashville. And when I say takeover for people that don't understand is, like, you. It's pretty much like a writer's round. Yep. Oh, yeah. Yeah.
16 artists. Sometimes it's, you know, smaller than that. Three or four per round. And, yeah, I do that maybe two to three times a year. And every time I've done it for, like, four years, I've done it with raised rowdy Nick and Matt. And that's like. I see it's like the.
Our group of that we have right now is this awesome. We have a awesome group of, like, raised rowdy, tailgating, tall boys. Nothing fancy. Yeah, that's.
[00:21:06] Speaker B: That's actually when. The first time I met you, October time frame, you had to take over down in Nashville and.
[00:21:14] Speaker A: Yeah, and.
[00:21:15] Speaker B: And Matt and Nikki T. Took care of us all kind of stuff.
[00:21:18] Speaker A: So, yeah, we've had even. I don't know how many we've probably had, but that's where I've also met quite a bit of, like, the people that we started, you know, giving hats to or just working with. Like, we.
We met him at those takeover rounds. And I remember the first one we did. It's cool to me because I, you know, you have these people, and, you know, the next year they're, like, doing arena tours. Exactly.
[00:21:47] Speaker B: Exactly.
[00:21:48] Speaker A: And, like, what my first one, my very first one was, I remember it was Josh Ross and Ella Langley, Craig Morgan, which is a legend, and Dylan Marlow. That was my very first takeover.
And to look back and see, like, that was probably three or four years ago and, like, see where those people are at. It's just cool to like, to say that we had an event and those people came, showed up and played and.
And then, I mean, we also. The next year, same time frame, we had 0 60, which was crazy how that came about. It was just like, when all 60 was just coming onto the scene and I remember Davis, their manager, like hitting me up and he. He knew that was having like a round there and he, he was like, hey, I got, I got some guys that, you know, you should take a listen to. I think you should have them at your round. I'm like, all right, well, I'll take a listen to it. I'm like, I turn on one song, I'm like, text him back. I'm like, dude, these guys gotta come out. And then it was crazy because they, you know, Jacob, oh, 60, like he.
They were like, their socials were just start like really ramping up at a time. And when he's saying that bar was like, you couldn't even move at all. It was crazy.
And then Gavin, I don't think it was that round. It was the year before, but Gavin Adcock was that. And I actually, after Gavin, I.
After that takeover, I was like, man, we got to stay in touch. It was like 22. And I went and went down to his house that fall and we just like went to a football game and.
And to see where he's at now. It's just cool to see like, damn, I know that guy. Yeah, yeah, it's. And I'm so happy for him too, because I mean, he's such a, like seeing that going and like hanging out with him, seeing his family and spend time with him.
I saw how much like how much work he was putting in to be like where he is now. It was just so cool to see that in person and then for him to come, you know, to life.
Yeah, it's cool working with artists. Yeah.
[00:24:03] Speaker B: You just never know. I mean, what tomorrow's gonna bring for an artist or something like that. I mean, they could just blow up on TikTok overnight and all of a sudden, you know, you've got a relationship with, you know, with someone who is just.
[00:24:14] Speaker A: Yeah.
[00:24:15] Speaker B: On a rocket ship, like Gavin or.
[00:24:17] Speaker A: Yeah.
[00:24:18] Speaker B: Any of them.
What. What is.
[00:24:20] Speaker C: What.
[00:24:20] Speaker B: What kind of the. The high end goal for you? I mean, what. What do you see? I. I know. And I want to give a shout out to your lightweight hoodie you got on right now. I got the same one in my closet at home.
[00:24:30] Speaker A: I wear this every single day, but. Oh, you're good.
[00:24:34] Speaker B: But I mean, I. Branching into more gear, more merch.
[00:24:38] Speaker A: Yeah, we're gonna stay hat heavy for a while until we get. Start getting into retail. And then, you know, I have stuff, like I said on our. On archive that. I mean, more stuff like this. I've been Product developing tons of different product lines. I just, you know, you got to be strategic on when you, you know, bring that stuff out and still independent company. I'm still, you know, 100 owner company and so, you know, I'm, I'm working with, you know, limited, you know, cash. Yeah. I got, I got to be strategic and just build my capital.
[00:25:14] Speaker C: So now is your, like your family's involved with you or is it. Is your dad or uncle or somebody was working with you or is that still a thing?
[00:25:21] Speaker A: No, no, I have, I had, I have a great, A lot of great people that have like helped me, you know, helped me along the past five years locally. And I do have a solid team of people that like two people in particular, they're kind of like my advisors and you know, I've run everything through them. It's helpful having people to like, you know, hey, what do you think about this? Like, you know, and yeah, I'm getting to the point now where I got to be very fine tuned with my numbers.
[00:25:56] Speaker B: Yeah.
[00:25:57] Speaker A: You know, and during my earlier days and even last year, like early in the year, you know, I was in tune with it, but it wasn't in tune all the way. Right. And. Right. I feel like I'm just consistently trying to work on being better on all levels within my business. And it's hard because yeah, I wear, I wear many hats. No pun intended. Like, yeah, you wear many hats and you're trying to. You know, I got one full time employee, Andre, who's been with me for almost four years now. And, and then shout out Michael. He's the, he's assistant operations manager at the, at the warehouse. He's been there for three years.
But you know, we have a small team and a lot of people don't realize that about me and for my friends and my family is like, it's so hard for me to sometimes get back to people on my phone instantly because I'm just like. It's just a lot of things.
[00:26:50] Speaker C: It's.
[00:26:51] Speaker A: And awesome.
[00:26:52] Speaker C: It sucks, man. And you honestly. Which I will say, I think that I'm a pretty good.
I'm a faster player because if I don't, I forget. Yeah, I have started leaving them unread and so I can go back to them. But then that gets bad that I actually start ignoring. Yeah, my, my numbers on there. But it's overwhelming at times and Wayne, I, I just don't even. I, I didn't get it until you start doing this stuff and then you're like, this is just I. I can't even get back to everybody and then let alone. I. I'm not even talking about the emails I'm getting.
[00:27:23] Speaker A: You know, the emails that I haven't. Yeah, I was trying to work a little bit today before we came here, like, but it's just, you know, I'll get to it. It is what it is. You know, that's all you got to say. It is what it is, and you're gonna get around to it, and people may get pissed off, but look, it is what it is.
[00:27:39] Speaker C: But even. Even, like, the fact that Josh was going on stage and even replied back is insane because he goes, dude, don't text me. Just call me. Like, I don't do the text. I got thousands of them.
[00:27:50] Speaker A: Josh is getting ready on stage.
[00:27:52] Speaker C: Not here, but at another show. And he was answering me, but.
Which I can't wait to introduce you to. I don't know if you've ever met Charlie on a Friday.
[00:28:01] Speaker A: I have not.
[00:28:01] Speaker C: So Charlie's coming on Sunday? No, not to play Tailgate Tall Boys, but he's coming on Sunday just for other reasons that we can't talk about.
[00:28:09] Speaker A: Okay.
[00:28:10] Speaker C: But he is somebody I want you to meet, but he's another one. I'll text him and he'll FaceTime me. I'll text him, he'll FaceTime me. He'll never reply back, hardly ever. But it's crazy because he's like, dude, my inbox of my phone is just nuts. And then you realize why artists and people end up changing their phone number.
[00:28:25] Speaker A: Yeah, I mean, it's. It's hard enough for me. I couldn't imagine what it's like for artists to be able to. I didn't quite understand that. And a couple of years ago, when I started working, like, you know, with artists and, you know, as I got busier, I'm like, well, this shit's happening to me, like, as we speak. So now I'm starting to understand. I, like, I'm like, oh, these guys don't fuck with me, you know, but now it's not like that. It's just like, you know, it's hard to.
I try my best to get back to people as soon as possible, but.
[00:28:56] Speaker C: But to me, here's the other part. Going back to even your hat stuff. And I know it costs, and I. We. We're dealing with it now of like, well, are we going to give all these shirts out for free and all this stuff? But, man, you get the right people that wear it. Like those guys. Speaking of those boys that rock that stuff. The thing is, they're so loyal and they love it. And it's like, you don't. It's like, to me, that's like running a billboard. Okay, you, you're not gonna see. I spent this much money on a billboard and how many sales did I get from it? Because to me, you're sending it out as literally a personal billboard. Because they rock those hats every day to people that wouldn't even normally buy your hats. But people are going, hey, man, where'd you get that hat? That's pretty cool. And so, like, it is worth it every single time. So I think, dude, keep doing what you're doing and crushing. You see it everywhere. Especially when you end up in Nashville. Yeah, but I got to get another one of those off white ones. Black, because I've lost it like three times.
[00:29:50] Speaker A: I got, I got a, I got a ticket for you of stuff I'm going to give to you. I got, it's in my hotel room.
[00:29:57] Speaker C: Are you selling, Are you selling those?
[00:29:58] Speaker A: No, not yet. But I brought some to get, like, pictures of while we're here.
[00:30:02] Speaker C: All right.
[00:30:03] Speaker A: Yeah, I'll get you guys situated.
[00:30:05] Speaker C: I was gonna say perfect. I told him I'm like, one of those might go missing. Yeah, like, that one is sweet.
[00:30:11] Speaker A: Hey.
[00:30:11] Speaker C: I will say, I'm gonna say one complaint, however, like, on this dude, that the. I got a fat, I got a fat head. And if I have to go to a two notch on your hat, I get annoyed.
I get, I get annoyed. It's probably fat heads matter too.
[00:30:30] Speaker A: I, I get that. It's, it's probably these ones, the performance ones, they run a little bit smaller, but it's crazy. I, I, I'm such a hat guy. I know the measurements, like, inside it out. I, this hat is completely built with my measurements. No one has these measurements, even this one, you know, people.
But yeah, they are different as far as, like, circumference and death of them. And I wanted, I did that on purpose because there is a lot of people with smaller heads and there's a lot of people with bigger heads. And, you know, I, right now I'm not in a position to be able to offer like three different circumference sizes on my website. But eventually I would like to do that. That's a great idea. Yeah. But it's just, it's kind of hard to do that. So that's why I have, like, you know, our website and what I did last year was like, plan out. You know, we have molds of hats, and we got. They're all named. So, like, the one that you're wearing is a pioneer mold.
That one's a little bit older. So that was, like, before I started, you know, doing that. And, like, this is like the legacy mold, the pioneer mold, and this is the. The comet's mold. And so, like, I did that, you know, just so, like, you know, returning customers, they know, okay, that's a pioneer. Like, you know, and we try to explain that on our website.
[00:31:45] Speaker B: That makes sense.
[00:31:46] Speaker A: Yeah.
I've always wanted to do that. And last year, it took me. It took me a while to really make that. It takes a while to do things like that, but.
[00:31:57] Speaker C: Well, I didn't ask this on bakers.
[00:32:00] Speaker A: Yeah.
[00:32:00] Speaker B: Yeah.
[00:32:00] Speaker C: But I'm gonna ask you because I've never really asked you about this, and I really don't know your music taste. I'm assuming it's primarily country, so nothing fancy is getting to that point where you're gonna end up with a private jet.
[00:32:12] Speaker A: Yeah.
You and your lovely girlfriend, you guys.
[00:32:15] Speaker C: Are gonna be going to, you know, your team's gonna be going somewhere n.
And all of a sudden, because you cut corners, it's going down.
You're going to end up on a deserted island.
[00:32:26] Speaker A: Yeah.
[00:32:27] Speaker C: What five albums are you going to listen to for the rest of your life on the island? Planes going down.
[00:32:31] Speaker A: I. I've never been good at those questions. Beyond Carly. What. What's my favorite album?
[00:32:40] Speaker C: You have to ask. This isn't.
What are you talking about? You got to. This is the only music. The classic.
[00:32:48] Speaker A: I mean, definitely one of the L. Skynyrd albums. I don't.
Man. That's a first favorite album, man. I'd have to come back to you. Huh?
[00:32:58] Speaker B: Five.
[00:32:58] Speaker A: Five favorite five.
Eric, can I pull out my phone and look at these? I can't remember. Absolutely.
[00:33:04] Speaker C: You do that over phone and a friend. I mean, how you going to have somebody else tell you what your favorite albums are? What do I let you guys been dating for a year and you think she's, like, already got that down path?
[00:33:15] Speaker A: She knows me pretty well, trust me.
[00:33:18] Speaker C: That's weird. All right, so I got one where that's going, so. Okay, we'll ask her while you're trying to look that up. I mean, wash, washcloth, loofah, or hand. I'm assuming I know your answer. Probably like a loofah for him.
[00:33:31] Speaker A: Yeah, yeah.
[00:33:33] Speaker C: Every time. New washcloth.
[00:33:35] Speaker A: Yeah, dude. I'm bad at that. I have a lot of washcloth. I'm a clean.
[00:33:38] Speaker C: Perfect. Me too. I'm a washcloth every single time.
[00:33:42] Speaker B: Case pump anything.
[00:33:46] Speaker C: Ryan, just bare hand. Ryan, just go bare hands.
[00:33:49] Speaker B: Oh, yeah, I bare hand it.
[00:33:50] Speaker C: Yeah.
[00:33:51] Speaker B: No, no, no.
Bare hand pump soap.
[00:33:57] Speaker C: Let's see again.
[00:33:58] Speaker A: I'm.
[00:33:59] Speaker C: I love it because that's how I am. And I thought I was crazy, dude.
[00:34:03] Speaker A: My music is everywhere. I. I grew up listening to rap anywhere from Eminem, the Crossfade, to like, there you go. I mean, I remember my brother had a series, XM radio, like, in his bedroom, like, the ones that you would buy, like, with SiriusXM, like, already.
And. And he would have, like, octane on, like, all the time. So. And I, like, a lot of my music influence is just all over the place. You know, I. I was a 90s baby. I was born in 98. And geez. Yeah, but, yeah, I'm.
I agree.
[00:34:36] Speaker C: It's not a 90s baby. Like, like, I was born in 88. I don't consider myself an 80s baby. I'm a 90s kid.
[00:34:43] Speaker A: Well, bragging about because you're older, dude.
[00:34:46] Speaker C: I'm just saying you're not a 90s kid.
[00:34:50] Speaker B: I mean, I was born 79.
[00:34:52] Speaker A: What is a 90s kid?
[00:34:53] Speaker C: Dad?
[00:34:54] Speaker A: It's. Am I a 2000?
[00:34:54] Speaker C: You actually grew up and could remember.
[00:34:57] Speaker A: The 90s, you know, so, hey, we.
[00:35:00] Speaker C: Answered the five albums before we finish this. It's gonna eat me.
[00:35:04] Speaker A: I can't remember.
[00:35:05] Speaker C: That's crazy.
[00:35:06] Speaker A: God. All right, hold up, hold up.
[00:35:07] Speaker C: Nuts.
[00:35:09] Speaker A: I mean, you just go. Do you.
[00:35:11] Speaker C: Do you. Do you look after you wiped?
[00:35:14] Speaker A: Yes.
[00:35:14] Speaker B: All right.
[00:35:16] Speaker C: All right.
[00:35:16] Speaker A: Yes.
[00:35:17] Speaker C: Check and see.
[00:35:18] Speaker A: I mean, I love Hank Williams, I think. Yeah. What the pressure is on that album by Hank Williams Jr. I. From a kid like, early on age, like, that's what my dad, like, listened to every time we were in RV going to metal cross races. Yeah. That's what I grew up on, that music. So I think that, to me, that Pressure Is on album is probably my favorite album. I. I mean, if I had one album to choose, you know, for the. On an island for the rest of my life, I'd probably keep that. All right. You know what I mean? So I like it. I. I couldn't name you four more, to be honest with you.
That's a good question, though. I wish I was more prepared for it.
[00:35:55] Speaker B: Yeah, that's one that Austin likes to. To ask.
[00:35:57] Speaker A: All the artists are coming through.
[00:35:59] Speaker B: We got all kinds of stuff, though. All kinds of stuff from. From rap to rock to country to old. Old stuff to new stuff to whatever.
[00:36:08] Speaker A: That's why I Like, I like a little bit of everything. I like listening to.
I turn on Sirius XM a lot because it just, you know, Spotify or Apple music, you get caught in the same, like, rhythm.
So like, Sirius XM is a good mix up for me and sometimes I hear like older music that I've like.
[00:36:26] Speaker C: Oh.
[00:36:27] Speaker A: Like this was on this album that I never heard before and.
[00:36:30] Speaker C: Yeah.
[00:36:31] Speaker A: But yeah, I love music in general, so.
[00:36:35] Speaker B: Well, I want to thank you, Jackson, for. For taking the time out to. To share some. Some merch and some hats and. And put some packages together for. For the artists as they're coming through and your friendship, sponsorship, everything else with.
[00:36:48] Speaker A: Yeah.
[00:36:49] Speaker B: With this.
[00:36:49] Speaker A: Yeah. 100, man. I think. Thank you guys for having me on. It was cool. I love doing this stuff. I don't get to do it often, so.
Yeah. Hopefully we can do some more in the future if we see each other in Nashville or something.
[00:37:02] Speaker B: Bloomington next week?
[00:37:03] Speaker A: Yeah. Oh, yeah, we'll see.
[00:37:04] Speaker C: We'll do another SD card show over here.
[00:37:06] Speaker A: Oh, yeah.
[00:37:07] Speaker C: Yep. But no, dude, thank you so much. This is, to be honest with you, where this goes in the future for us, you know, and tailgate Talbot. I hope it continues to grow.
[00:37:16] Speaker A: Hopefully get relationships and.
[00:37:18] Speaker C: But you know, personally, I mean, dude, it's a friendship forever.
[00:37:21] Speaker A: Yeah. So you're stuck with. I love hanging out with you guys, so.
[00:37:25] Speaker C: Well, we appreciate it. If I had more surfside. We cheers it.
[00:37:29] Speaker A: But we should. We should shotgun one.
[00:37:31] Speaker C: Great idea. All right, we're gonna do that right after this.
[00:37:34] Speaker A: Nick, come on.
[00:37:36] Speaker C: Well, thank you so much. So let's go.
[00:37:39] Speaker A: High five.
[00:37:41] Speaker B: Yes, sir.